Kevin Zelnio’s post about the need for evolutionary biologists to approach outreach like viral marketing reminded me about CreatureCast, a frickin’ awesome project by the Dunn Lab at Brown University, which has scientists talking about their work in bite-sized videos illustrated with whimsical animation. Here’s one on strangler figs:

If this isn’t a good argument for adding a little money to your next grant to support an undergrad video production or communication major as a “broader impact,” I don’t know what is.

(Cross-posted from Denim and Tweed)